Marketing Data Analyst
Zicasso · Remote
The role
Zicasso seeks a Marketing Data Analyst to uncover actionable marketing insights, build dashboards, and optimize acquisition and retention. The role involves close collaboration with marketing, product, and customer experience teams. This is an individual contributor position within a fully remote company.
- Location
- Remote
- Work mode
- Remote
- Level
- Senior
- Experience
- 5+ yrs
- Education
- Bachelors
What we know that the posting doesn’t say
- Seen todaystill listed on the employer’s careers page
- Posted 21 days agothe first time we saw it
About Zicasso
Zicasso is a luxury travel company specializing in custom tours, vacations, and safaris, established in 2008. They connect travelers with pre-vetted boutique tour operators and travel agents.
What you would do
- Analyze marketing data and create reports and dashboards
- Build and maintain Tableau and Looker Studio dashboards
- Analyze user journeys to optimize conversion funnels
- Design and analyze A/B tests and promotional experiments
- Collaborate with data engineering to integrate marketing data
- Apply segmentation to analyze ad spend and campaign performance
Must have
- Bachelor's degree in statistics, analytics, math, economics, CS, or related
- 5 years experience as a data or marketing analyst
- Experience with Google Ads, GA4, and Search Console
- Proficiency with BigQuery or SQL for data joining
- Experience building dashboards with Tableau and Looker Studio
- Strong SQL skills and Python or R proficiency
- Knowledge of statistics, including Bayesian statistics
- Ability to translate data findings into marketing recommendations
- Excellent communication skills for non-technical stakeholders
What you get
- Remote work and flexible hours
- Competitive compensation and medical, dental, vision benefits
- Open PTO and 10 paid company holidays
- Stock options package
- 401K plan with employer matching
- Discounted luxury travel and annual learning stipend
Experience and education
- 5+ years of relevant experience
- Bachelors degree or equivalent experience
Key skills
- sql
- python
- r
- tableau
- looker studio
- bigquery
- google ads
- ga4
- search console
- statistics
- bayesian statistics
- data modeling
- data validation
- a/b testing
- segmentation
- jupyter notebook
- github
- jira
- google workspace
Company Overview Established in 2008, Zicasso is the most-reviewed and highest-rated luxury travel company, specializing in immersive custom tours, vacations, and safaris. Our Zicasso travel specialists are the world’s top 2% of boutique tour operators and travel agents, pre-vetted and handpicked t…
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