Senior Data Scientist, CRM & Personalization

What this role involves

The Senior Data Scientist, CRM & Personalization role at Realtor.com focuses on leveraging data to drive CRM marketing strategies for the Seller and Owner verticals. Responsibilities include developing segmentation models, personalizing communications, and measuring campaign effectiveness. The role requires strong analytical skills and collaboration with product and marketing teams.

Skills this posting asks for

• data science
• crm marketing
• segmentation
• targeting
• personalization
• customer journey analysis
• kpi development
• analytical frameworks
• data analysis
• sql
• python
• r
• statistical modeling
• machine learning
• a/b testing
• data visualization
• communication

Requirements

• Level: senior

From the employer’s posting

Recognized as the No. 1 site trusted by real estate professionals, Realtor.com® has been at the forefront of online real estate for over 25 years, connecting buyers, sellers, and renters with trusted insights and expert guidance to find their perfect home. Through its…